KasLam is a proudly South African clothing brand that has taken GP by storm. The concept is intricately simple. A t-shirt with the names of the most popular cities around the world is invaded by your hood’s name. The name of your Kasi is then blown up and stands out, as to suggest that your hood reigns supreme. The initiative encourages South Africans to take pride in their roots and support their own hip hop culture.
Founded by Brix in November 2008, KasLam has been overactive in terms marketing and brand distribution. KasLam t-shirts can already be seen all over Cap City as well as Jsec, Durban and some parts of the Eastern Cape. On the 20th of March 09, KasLam had a fashion show at Zanzu, the popular student spot in Hatfield, Cap City.
Founded by Brix in November 2008, KasLam has been overactive in terms marketing and brand distribution. KasLam t-shirts can already be seen all over Cap City as well as Jsec, Durban and some parts of the Eastern Cape. On the 20th of March 09, KasLam had a fashion show at Zanzu, the popular student spot in Hatfield, Cap City.
We caught up with Brix to hear how things went. “The show was off the hook. The response that the students have given is really good and we’re hoping to infiltrate the different varsities in S.A by the end of year. Hopefully everything goes well.” To get hold of one of the famous KasLam Ts, go to www.kaslam.co.za, email them at info@kaslam.co.za or contact Thato Moloto at 082 929 7453 for any further information
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